WR: Jayden Reed - GB

2024 Season Summary

Games & Production

• Games: 17

• Targets: 75

• Receptions/Yards/TDs: 55–857–6

• Rushing: 20 carries for 163 yards, 1 TD

• Reed led the Packers in both receptions and receiving yards

Per-Game Fantasy Production

• Averaged 10 Half PPR fantasy points per game

• Finished as WR26

Explosiveness & Efficiency

• Yards per route run: 2.2 (19th among WRs)

• Air-yards share: ~16.2%, ADOT ~9.1 yards

Big-Play Rate & Scoring Efficiency

• Averaged 0.64 receptions of 30+ yards per game — 2nd-most among WRs

• Touchdown per route: 1.8% (5th-best)

Usage & Role

• Route participation ~73%, but primarily in 11-personnel sets (~68% snap share)

• Ran routes on ~60% of pass plays; snap share ~64% (ranked ~60th)

• Red zone usage was limited — targeted infrequently there

Consistency & Volatility

• Delivered boom-or-bust performances: accounted for ~48.5% of his fantasy points in just four games

• His target share was erratic — high variance week-to-week

2025 Fantasy Outlook

Volume Ceiling & Competition

• With ~4.4 targets/game in 2024, Reed's target ceiling is low

• The addition of rookie WR Matthew Golden (1st‑round pick) poses target competition, likely keeping Reed in a similar low-volume slot role

Role Durability

• Expect Reed to stay in 11-personnel and slot

• His route participation (~73%) is solid but primarily inside

• He’ll struggle to unlock full snap potential until he plays more outside or in 3-WR sets, which depend on the backfield and shifting personnel

Headliner Take

Jayden Reed enters 2025 as a classic boom-or-bust WR4. In 2024 he averaged a solid 11.6 PPR points per game (WR38), powered by elite efficiency (2.22 yards per route run, top-3 explosiveness, and a 1.8% TD-per-route rate) but his volume was limited (just 4.4 targets per game, 63% snap rate, mostly in 11-personnel). With the addition of rookie Matthew Golden and continued slot deployment, his target ceiling likely remains capped, making weekly consistency a concern. That said, his deep-play upside and efficient scoring in pass-heavy game scripts give him valuable upside, especially in best-ball formats or mixed-league benches. It’s just really hard to rely on that big time play every single week to keep him startable.