WR: Jameson Williams - DET

2024 Season Summary

Games & Usage

• Played 15 games (11 starts)

• 58 receptions on 91 targets → 1,001 yards (17.3 avg) and 7 TDs

Efficiency & Explosiveness

• Ranked 2nd in NFL at 17.3 YPR among qualified receivers

• Led Lions with 4 touchdowns of 50+ yards and 3 of 60+ yards

• First in team history whose first 7 career TDs were all 30+ yards

Additional Usage

• Rushing: 11 carries for 61 yards (5.5 avg) and 1 rushing TD

• Yards After Catch: Averaged 8.4 YAC per catch, tops among qualified WRs

• Contract: Detroit exercised his 5th-year option for 2026

Summary

Williams evolved into a high-impact deep threat, combining elite explosiveness with efficient production. Over just 15 games, he hit major milestones, showcasing game-breaking ability and week-to-week fantasy relevance.

2025 Fantasy Football Outlook

Volume

• Targeted 91 times in 2024 (~6.1 per game)

• Lions’ new OC John Morton could increase his target volume

Big-Play Threat

• 9 of 10 career receiving TDs have been 40+ yards

Efficiency

• 17.3 YPR and 8.4 YAC per catch rank among the league’s best

Consistency

• Averaged 15.3 Half PPR points per game in the back half of 2024

• Only dipped below 8.0 PPR points twice during that stretch

Role Changes

• New offensive coordinator introduces some volatility but could also elevate targets

Fantasy Thesis

Expecting 85–100 targets in 2025 from ~6–7 per game fits well. Multiplying his 17.3 YPR by ~85 catches projects ~1,470 yards. His deep-threat ability suggests 8–10 receiving TDs. That output would make him a high-end WR2 or upside WR1, especially in PPR formats.

Headliner Take

Jameson Williams heads into 2025 as a high-upside WR2/3 in Half PPR formats, thanks to his elite efficiency (1,001 yards on just 58 receptions in 2024, averaging 17.3 yards per catch) and expanding route tree under new OC John Morton. He ranked top‑5 in yards per reception and yards after catch among qualifying receivers. With 91 targets in 15 games last year—potentially rising to 110+—he projects to exceed 1,200 receiving yards and double-digit touchdowns, delivering consistent 10+ Half PPR point performances. While target competition (St. Brown, Gibbs, LaPorta) and coaching instability pose modest risks, Williams’ deep-threat explosiveness and increasing role make him a compelling mid-round flex with WR1 ceiling.